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Home > Insights > Brand Compare > Brand Details
Brand Details
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Brand Details

 

 

About this Dashboard

 

Brand Details offers an in-depth analysis of brand performance, allowing you to gain valuable insights into your selected brand's data.

Start by selecting your filters from left to right; all filters require a selection.
 

 

Country: Choose between the US and Canada.

  • Markets: Select a state or province available in your subscription.
  • Date Range: Specify the date or time period you wish to analyze, such as "is in the last 6 months" or "is in the year 2023."
  • Date Granularity: This determines how your date range is broken down, with options like weekly or monthly.
  • Brand: Begin typing the brand name; then, select the corresponding brand from the drop-down menu that appears as you type.


At the top of the results, you'll find a quick summary of the selected brand, including Market Share %, Sales/Revenue, and Units Sold.

 


Directly below the summary, two tables display summary totals broken down by your chosen date range and granularity.

 


 

Hover your mouse over any data point on the graphs to view the corresponding totals.

 

 

As you scroll down the report, you will encounter information symbols at multiple points. Hovering over these symbols provides details on specific tables or graphs.

 

 

 

Please note that the "Year Over Year Monthly Sales Growth" tile does not adhere to your date range filter.

 


 

  • EQ Price/Cost for Inhalable Products: (Flower, Pre-rolls, Concentrates, & Vapor Pens) EQ represents the price per gram.
  • EQ Price/Cost for Edible Products: (Edibles & Beverages) This represents the price per milligram of THC.

 

 

 

In the "Product Sales Current vs. YA (year ago)" section, you can hover over each column header for a definition.

 

 

 

By utilizing the Brand Details dashboard, you can gain deep insights into the performance of your selected brand, facilitating data-driven decision-making for your business.

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