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Bridge Marketing - Slow Moving Products
**Bridge: Slow Moving Products** **Trying to get a pulse check across your stores and see where profit is being left on the table? We created the Slow Moving Products Dashboard to confirm performance and review metrics at a glance to see the sell-through pace of products across all stores. ** **The types of ques…
Bridge Marketing - Special Order Inventory
**Bridge: Special Order Inventory** **Before running a campaign with discounts, consider reviewing the Special Order Inventory Dashboard to observe how the decrease in price affects the number of units you will sell at a given retailer. The Special Order Inventory Dashboard will suggest the increase in units sold to …
Bridge Marketing - Demographics
**Demographics** **This dashboard allows you to review who is shopping for your brand by giving you a better understanding of your customers, and helps you to better position and market your products. Some questions you can answer:** * **What percentage of my customers are male?** * **What percentage of my re…
Bridge Marketing - Promotion Analysis (Customer Counts, Products, and Stores)
Promotion Analysis (Customer Counts, Products, and Stores) **What is the Promotion Analysis module?** Utilize these three dashboards to analyze how well a campaign did by comparing store groups to one another or by comparing product groups to one another. **Why would you want this?** To get a true, data-supported,…
Bridge Marketing - Holiday Bump Analysis
Demand Planning (Holiday Bump Analysis) **What is it?** The purpose of this dashboard is meant to examine short periods (7 days or less) with pronounced sales increases (i.e., 4/20, COVID-19 events, Green Wednesday, Dab Day, etc.). The dashboard provides Bridge users with the ability to examine periods of high growth…
Bridge: Sending Connection Requests to your Retail Partners
**Do you want to add a new store to your Bridge subscription? To do this you can:** 1. **[Log in][1] to Headset** 2. **Go to Bridge > Manage > Manage Accounts** 3. **Click on the "Invite" tab** 4. **Click on "Invite Account"** 5. **Enter in your Retail Partner's Store Name and select the location name f…
How Is Unit Pricing Calculated?
**Unit pricing is the price the customer pays before tax.** **More specifically, it is based on the price a customer pays before excise and sales tax and that number is averaged over 30 days of sales. In the example below, this is calculated by the total sales amount ($599.51), divided by the total units sold (28) in…
Bridge: Manage Favorites
**Favorites allow you to quickly access a specific page that you have customized to your liking. Creating a favorite saves you time so you can easily navigate to the pages that are most relevant to you. ** **To create a favorite start by clicking the ribbon icon next to the RUN button. Then name your favorite.** **!…
Bridge: Inactive SKUs
**So, you have a product that is displaying in Bridge and it's no longer being produced or it's a sample. How do you prevent that from impacting your Bridge metrics? Simple. Update the product status.** **Setting a product to "Inactive" or "Sample" will remove that product from projections and calculations. To view a…
Bridge: Data Export
**The data export feature allows you to easily export data based on date range, date granularity, store, and account rep(s). This provides you with the ability to export and manipulate the data in Excel or another spreadsheet application.** **![][1]** **We also offer the ability to export data from any dashboard as …
